Why CEM will make its mark on business

Why CEM will make its mark on business

User experience, customer satisfaction and value-add: concepts that are banded about quite easily, but more often than not overlooked and neglected… until now. Today, we have Customer Experience Management (CEM) and it is very much the next ‘big thing’ for businesses...
Augmented reality: Pokémon Go Mad

Augmented reality: Pokémon Go Mad

Jessie Rudd, BI Consultant at PBT Group In the space of just two weeks, an augmented reality game called Pokémon Go has managed to do the impossible. It has surpassed WhatsApp, Instagram and Snapchat and is on a par with Twitter for daily, active, ‘on the app’ users...
Why data-driven firms drive growth

Why data-driven firms drive growth

By Davide Hanan, Managing Director of QlikView South Africa Over the past few years, the time organisations have at their disposal to make crucial decisions has been drastically reduced. According to a study by IDC, 42% of managers have just 24 hours to make an...