Digitising Maslow’s Hierarchy of Needs

Digitising Maslow’s Hierarchy of Needs

Digitisation has introduced massive changes to every industry and country. And the consumer is the key that unlocks success as individuals become more informed and increase their power by having more choice. Companies have had to refine their offerings and make their...
Africa’s revival: Foretelling or fairytale?

Africa’s revival: Foretelling or fairytale?

It’s the year 2050. The sun bleeds red across the African sky and then plunges the little town into darkness all too soon. A mother and child sit at the kitchen table to work through the homework of the day. They swipe through online worksheets and watch a tutorial...